{"title":"Edward L. Bernays","description":null,"products":[{"product_id":"propaganda-9780970312594","title":"Propaganda","description":"\u003cp\u003eDiscover the groundbreaking insights of Edward L. Bernays in his seminal work, \u003cstrong\u003ePropaganda\u003c\/strong\u003e. Published in 2004, this influential book spans 175 pages and delves into the mechanisms of mass communication and public opinion shaping. Bernays, often referred to as the father of public relations, explores the intricate ways in which organized habits and opinions are manipulated in modern democracies. His thought-provoking analysis reveals how an unseen force can guide societal norms and behaviors, making it essential reading for anyone interested in media studies, sociology, and the dynamics of power in contemporary society.\u003c\/p\u003e \u003cp\u003eRenowned intellectual Noam Chomsky praises Bernays' manual for its honest and practical approach, providing readers with a deeper understanding of the powerful institutions that govern industrial state capitalist democracies. Whether you're a student, a media professional, or simply curious about the forces that shape public perception, \u003cstrong\u003ePropaganda\u003c\/strong\u003e is a must-have addition to your bookshelf.\u003c\/p\u003e","brand":"Edward L. Bernays","offers":[{"title":"Default Title","offer_id":50910587814230,"sku":"9780970312594","price":17.66,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780970312594.jpg?v=1753711170"},{"product_id":"crystallizing-public-opinion-9780486836584","title":"Crystallizing Public Opinion","description":"\u003cp\u003eDiscover the foundational insights of public relations with \u003cstrong\u003eCrystallizing Public Opinion\u003c\/strong\u003e by \u003cstrong\u003eEdward L. Bernays\u003c\/strong\u003e. Published in 2019, this 144-page book delves into the intricate processes that shape public opinion. As a pioneer in the field, Bernays explains how surveys, endorsements from opinion leaders, celebrities, and experts are utilized to influence societal perceptions. This classic work, originally released in 1923, remains relevant today, offering valuable strategies for understanding and navigating the dynamics of publicity and social psychology. Whether you're a marketing professional, a student of communication, or simply curious about the power of public opinion, this book is an essential read. Enhance your knowledge and skills in public relations with Bernays' timeless wisdom.\u003c\/p\u003e","brand":"Edward L. Bernays","offers":[{"title":"Default Title","offer_id":50978316779862,"sku":"9780486836584","price":12.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780486836584.jpg?v=1754229123"},{"product_id":"crystallizing-public-opinion-original-classic-edition-g-d-media-9781722502805-edward-l-bernays","title":"Crystallizing Public Opinion (Original Classic Edition)","description":"\u003cp\u003e\u003cstrong\u003eCrystallizing Public Opinion (Original Classic Edition)\u003c\/strong\u003e by Edward L. Bernays.\u003c\/p\u003e\n\u003cp\u003ePublished by Edward L. Bernays, (2019), Paperback, 234 pages.\u003c\/p\u003e","brand":"Edward L. Bernays","offers":[{"title":"Default Title","offer_id":52247272751446,"sku":"9781722502805","price":12.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781722502805.jpg?v=1767772556"},{"product_id":"edward-bernays-reader-ig-publishing-9781632462046-from-propaganda-to-the-engineering-of-consent-edward-l-bernays","title":"Edward Bernays Reader","description":"\u003cp\u003e\u003cstrong\u003eEdward Bernays Reader\u003c\/strong\u003e by Edward L. Bernays.\u003c\/p\u003e\n\u003cp\u003ePublished by Ig Publishing, Incorporated, (2021), Paperback, 296 pages.\u003c\/p\u003e\n\u003cp\u003eTopics: Social sciences.\u003c\/p\u003e","brand":"Edward L. Bernays","offers":[{"title":"Default Title","offer_id":52275553796438,"sku":"9781632462046","price":21.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781632462046.jpg?v=1767815481"},{"product_id":"crystallizing-public-opinion-maple-spring-publishing-9798350500257-complete-and-original-edition-edward-l-bernays","title":"Crystallizing Public Opinion","description":"\u003cp\u003e\u003cstrong\u003eCrystallizing Public Opinion\u003c\/strong\u003e by Edward L. Bernays, Mitch Horowitz.\u003c\/p\u003e\n\u003cp\u003ePublished by Maple Spring Publishing, (2023), Paperback, 168 pages.\u003c\/p\u003e\n\u003cp\u003eTopics: Public opinion, Social psychology, Publicity, Public relations.\u003c\/p\u003e","brand":"Edward L. Bernays","offers":[{"title":"Default Title","offer_id":52276773224790,"sku":"9798350500257","price":15.31,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9798350500257.jpg?v=1767818217"}],"url":"https:\/\/www.englishbook.pl\/collections\/edward-l-bernays.oembed","provider":"Bookshop","version":"1.0","type":"link"}