15 % zniżki
$10 Trillion Prize
Captivating the Newly Affluent in China and India
Cena sprzedaży
152,00 zł
Zwykła cena
179,00 zł
Cena jednostkowa
/
Niedostępne
Według Michael J. Silverstein
Opis
It is the dawn of the emerging consumer: Are you ready? By 2020, consumers in China and India will generate more than $10 trillion of total annual revenue for companies selling to them. This book provides a comprehensive profile of the emerging middle-class households - 300 million strong - that will change the global marketplace.
$10 Trillion Prize