Artificial Intelligence for Marketing Management

Routledge Studies in Marketing

Cena sprzedaży 629,00 zł Zwykła cena 804,00 zł
Według Park Thaichon
Pristatymas gali užtrukti 2-3 sav.

Szybka dostawa

206 psl.

2022 m.

Kietas viršelis

Kod kreskowy: 9781032248486
Opis

Artificial intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship management. This timely book addresses the use of AI in marketing.