• Book cover of: Emotions, Advertising & Consumer Choice. By: Flemming Hansen

Emotions, Advertising & Consumer Choice

Flemming Hansen

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Emotions, Advertising & Consumer Choice

Emotions, Advertising & Consumer Choice by Flemming Hansen, Sverre Riis Christensen, Steen Lundsteen.

Published by Copenhagen Business School Press, (2007), Paperback, 462 pages.

Topics: Consumer behavior, Advertising, Psychological aspects.

Book cover of: Emotions, Advertising & Consumer Choice. By: Flemming Hansen

Emotions, Advertising & Consumer Choice

232,00 zł
232,00 zł 240,00 zł