Gaining and Sustaining Competitive Advantage
O książce
Discover the essential insights in Gaining and Sustaining Competitive Advantage by Jay Barney, published in 2013. This comprehensive 512-page book is an invaluable resource for graduate students and professionals in strategic management. Barney skillfully integrates the most recent research and developments in the field, providing readers with a clear understanding of how to apply strategic concepts in real-world business scenarios.
This fourth edition reflects the latest trends and shifts in the global business landscape, highlighting their impact on competitive dynamics and strategies for maintaining a competitive edge. Whether you are looking to enhance your strategic planning skills or gain new perspectives on industrial management, this book serves as a vital tool for navigating today's complex business environment.
Elevate your understanding of competition and develop practical strategies for success with Jay Barney's expert guidance.
| Autor | Jay Barney |
|---|---|
| Wydawnictwo | Pearson Education Limited |
| Rok wydania | 2013 m. |
| Język | Angielski |
| Liczba stron | 512 psl. |
| Format | Oprawa miękka |
| Gatunek | Verslas ir vadyba |
| ISBN | 9781292021454 |