Drawing on literary and linguistic theory for analysis of texts, this book covers all aspects of advertising language, from the interrelation of language, image and layout to the discourse between 'reader' and advertisement.
Language of Advertising
Cena regularna
137,00 zł
Cena sprzedaży
137,00 zł
Cena regularna
142,00 zł
Cena jednostkowa/ za
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